Culture eats Convictions & the end of Audrey Gelmen’s reign at The Wing

Appyrae
3 min readJun 12, 2020

Earlier this year, I was invited to speak at a women-forward community and workspace — The Wing in Los Angeles’ West Hollywood neighborhood.

At the time I was invited, I had seen some grumblings on Twitter about the experience of the staff at the organization, in particular black and brown employees that were hugely underpaid and overworked. A few women of color in my network indicated that it was a white woman’s space, but ultimately kept their memberships because of the connections and social capital.

The space was full of plush pastel seating, femme, gold accents, with a members-only lockerroom chock full of channel body oils and sweet-smelling lotions. Honestly, I’m not even sure of how one would use most of the products in that locker room. The entire space seemed to be designed for a themed-brunch. I envisioned ‘ladies who lunch’ gathering in exorbitantly expensive casual wear.

I couldn’t imagine any of my closest friends being comfortable in that room. My cousin, a new mom, joined me that morning — was not.

That day has lingered in my memory — not the event, but the feel. I was invited in as an ‘expert’ and was treated with respect. But it wasn’t lost on me that while all the ‘leaders’ were white women, the entire support staff seemed to be…

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Appyrae

Dreamer, Do-er, Dissent-er // All things women and girls, equity and innovation Co-Founder @futurefor_us & Moving Beyond